Online gaming and esports are playing a significant role in keeping the world sane and connected during the Coronavirus pandemic. And each will likely continue to do so in the post-COVID, contact-shy world. Where do brands fit in this new paradigm? In a landscape where the focus has shifted from in-person superiority to one of virtual necessity, there is a lot to learn. And the gaming/esports realm has a head-start on the rest of us.
Topics in this report include:
© 2020 NetBase Quid All Rights Reserved